- 25 easy-to-follow guidelines, completely revised and updated with a clear new design
- Includes a new list of clichéd and troublesome words to avoid
- Split into a series of short guidelines dealing with a wide range of issues on good writing, including using short sentences, the active voice, correct punctuation, effective planning for writing, proofreading, writing for the Web, and clear organization
- Provides hundreds of real examples
Plain English is the art of writing clearly, concisely, and in a way that precisely communicates your message to your intended audience. This book offers 25 practical guidelines helping you to improve your vocabulary, style, grammar, and layout to achieve clear writing. It gives expert advice on all aspects of the writing process: from avoiding jargon and legalese, to organizing written information in print and online. It also shows you how it's done with hundreds of real examples, including 'before' and 'after' versions. All this is presented in an authoritative and engaging way.
Completely revised and updated, this essential reference work is now even more useful: the word lists have been expanded; a new list of clichéd and troublesome words to avoid has been added; and examples of real-life stories have been replaced with more recent ones. An improved design gives the book a fresh feel.
Readership: Anyone looking for practical and helpful guidelines to improve the clarity of their written English, including managers and professionals who want to coach their staff towards better writing and improve their own, as well as anyone who has to write letters, essays, notices, or documents.
