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Employee Experience by Design: How to Create an Effective EX for Competitive Advantage

Employee Experience by Design: How to Create an Effective EX for Competitive Advantage

作者： Emma Bridger; Belinda Gannaway
出版商： Kogan Page
ISBN: 9781789667714
出版时间 March 2021
规格： Paperback , 304 pages
适应领域： International ? 免责申明：
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Design exceptional employee experience (EX) in your organization to improve motivation, engagement and productivity and drive both employee and overall business performance.

In a world adapting to continuous change and disruption, delivering a great employee experience is vital. How can organizations create an experience that enables their people to thrive; an experience that unlocks productivity and creates competitive advantage?

Employee Experience by Design is a practical guide for HR professionals, business leaders and anyone needing to create an employee experience that empowers people to perform at their best. By setting out simple steps that any team or organization can follow, it demystifies EX, and shows how to design an exceptional experience for employees. Drawing on positive psychology, the book demonstrates what a good workplace experience means for people. A world away from perks and benefits, the authors show how to discover what really drives an excellent EX. They then walk through a user-friendly framework covering all levels of EX, from organizational culture to people processes and everyday behaviours.

Employee Experience by Design shows how to build a robust business case for employee experience and align EX activity with organizational strategy to demonstrate impact. Readers will also learn how to measure EX and demonstrate return on investment. Packed with clear and practical tips, tools, and examples from organizations including ING, Expedia Group and ADEO, this book is essential reading for anyone looking to develop a happy, productive, high-performing environment in which people can excel.
Section - 01: Introducing employee experience design – Definitions and approaches;
Section - 02: Making the case for EX;
Section - 03: Busting myths – What’s really driving your EX?;
Section - 04: Culture, leadership and EX;
Section - 05: EX design in action;
Section - 06: Scoping the employee experience;
Section - 07: Empathy and the opportunity space;
Section - 08: Ideate;
Section - 09: Prototype, test and iterate;
Section - 10: Measuring employee experience;
Section - 11: What next in EX?;
Section - 12: Index
Emma Bridger is an award-winning employee engagement and experience specialist and Director of People Lab, an Employee Engagement Consultancy that works with clients worldwide. With over 20 years' experience she has designed courses for the Chartered Institute of Personnel and Development (CIPD), contributed to the UK government's Engage for Success review and now advises the UK Government taskforce on engagement as part of the 'guru group'.

Belinda Gannaway is the Director of Strategy for experience design consultancy, Fathom XP. Prior to this she was the Digital Transformation Culture Director at Brilliant Noise and the Account Lead at NixonMcInnes.
For many people work is a cause of stress and anxiety - this book is here to solve that. Using the latest research and evidence - while being fantastically readable - the book gives a positive, people-first approach to making work better!

Bruce Daisley, author of The Joy of Work

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